Welcome to the 23 steps to start your natural and organic skincare business. Today’s video is about finding your niche. When you’re first starting out, it’s very tempting to try and appeal to everyone – to lean towards the generic. In this video we talk about the importance of finding your skincare niche.
If you want to learn how to start your natural skincare business, then this free video series is perfect for you. You can also follow me here at my YouTube channel.
Lorraine Dallmeier is Formula Botanica’s Director. She runs DIY Beauty Diva at www.diybeautydiva.com and Herb & Hedgerow at www.herbhedgerow.co.uk where she shares all her favourite DIY beauty recipes and blogs about skincare science and becoming a #skinpreneur. Follow Lorraine on Twitter at @herbBlurb