PODCAST 217: Why are children using anti-ageing skincare?

There’s a trend that’s been growing for several years. Teens, tweens, and children are using anti-ageing skincare, with active ingredients like retinol.

Today, Lorraine Dallmeier, CEO of Formula Botanica, is joined by colleague, School Education Manager, Ana Green.

Together, they explore why children using anti-ageing skincare is such a trend and the implications for young skincare enthusiasts. What does this use mean for their skin health?

Join us as we uncover the reasons behind this trend and the potential risks of using certain ingredients on young skin.

And we cover the steps the beauty industry can take to promote healthy skin practices.

“It’s really important that if teens or tweens are using skincare, they are supervised by somebody who understands the products.”

– Ana Green, Formula Botanica Education Manager

 

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In this episode, you will hear:

• The growing trend of children’s skincare: Ana discusses the increasing interest among children in skincare products, particularly those with anti-ageing properties, and how social media platforms like TikTok are influencing this trend.
• Safety concerns of using adult skincare on children: Learn about the potential risks associated with children using skincare products formulated for adults, including irritation and long-term skin damage. Ana emphasises the importance of understanding ingredient safety.
• The role of social media: The episode highlights how platforms like TikTok and Instagram are driving the popularity of skincare routines among tweens and teens. Lorraine and Ana explore the impact of influencers and viral trends on young consumers.
• Educating young consumers: Lorraine and Ana share practical advice on how parents and guardians can educate their children about safe skincare practices. They discuss the importance of using age-appropriate products and avoiding potent actives.
• Industry responsibility: Understand the beauty industry’s role in this trend and the steps that brands can take to ensure their products are safe for younger users. Ana talks about the need for clearer marketing and better education from beauty brands.

Key takeaways:

• Understanding the influence of social media: Social media platforms play a significant role in shaping children’s beauty routines. It’s crucial for parents to monitor and guide their children’s online activities to ensure they are not exposed to harmful trends.
• Importance of age-appropriate skincare: Not all skincare products are suitable for young skin. Parents should seek out products specifically designed for children and avoid those with strong active ingredients like retinol and vitamin C.
• The need for better education: There is a significant need for more educational resources from both brands and independent organisations. Teaching children about the basics of skincare, such as cleansing and moisturising, is essential for their skin health.
• Industry’s role in promoting safe skincare: Beauty brands should take responsibility for their marketing practices and ensure that their products are clearly labelled and safe for all age groups. Brands like Mantle, which set age restrictions, are taking steps in the right direction.
• Parental guidance and supervision: Parents should actively participate in their children’s skincare routines, helping them choose suitable products and teaching them the importance of a simple, effective skincare regimen.

Join us in this thought provoking episode as we navigate the challenges and intricacies of young consumers using anti-ageing skincare. We’ll unravel the marketing tactics and how the industry needs to respond.

There’s a wealth of information in our old episodes and we encourage you to go back and listen to them. If you want to hear more about some of the topics we covered in this episode, please do delve back into the podcast archives. Here are two episodes to start with:

• Episode 209 – Medical-grade skincare: marketing hype vs. scientific reality
• Episode 162 – The gentle skincare revolution

Thank you for joining us for this episode of the Formula Botanica Green Beauty Conversations podcast. If you enjoyed listening, please share, subscribe and review this episode on iTunes, Spotify or Youtube so that more people can enjoy the show. Don’t forget to follow and connect with us on Facebook, Twitter and Instagram.

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Lorraine Dallmeier

Lorraine Dallmeier is a Biologist, Chartered Environmentalist and the CEO of Formula Botanica, the award-winning online organic cosmetic science school. Read more about Lorraine and the Formula Botanica Team.