Pretty Nature
founder: Hend Aldemerdash
course: Diploma in Organic Skincare Formulation + Advanced Diploma in Organic Cosmetic Science + Certificate in Organic Anti-Ageing Skincare + Certificate in Natural Cosmetic Preservation + Certificate in Cosmetic Stability Testing
Graduation year: 2021
location: Saudi Arabia
Hero product: Anti-Aging Face & Body oil + Retinol Serum + Jasmine Face & Body Cream
Brand overview
Hend Aldemerdash is a pharmacist on a mission to bring healthier and more natural skincare to the world. Passionate about helping others feel beautiful in their own skin, she is the creative force behind Pretty Nature, a brand dedicated to providing smooth, younger-looking skin from its base in Saudi Arabia. Hend attributes Formula Botanica as playing a pivotal role in enabling her to take a significant step towards realising her dream of becoming an organic skincare formulator and launching her brand.
