founder: Karolina Bajbuz
course: Diploma in Organic Skincare Formulation + Certificate in Natural Cosmetic Preservation
Graduation year: 2018
location: United Kingdom / Scotland
Hero product: Daily Glow Face Cream

Brand overview

Deerieo is a boutique, premium, natural skincare brand based in Edinburgh. Inspired by Scotland’s nature and medicinal plants, founder Karolina Bajbuz creates high-performance cosmetic products that combine luxurious botanicals with scientifically-verified active ingredients to gently deliver visible results. Deerieo products are handmade in small batches, vegan-friendly, palm oil free, cruelty free and sustainable. The entire range is designed to suit sensitive skin, with each product delivering multiple benefits to help the brand’s customers feel comfortable and confident in their skin with minimum effort.

Formula Botanica courses were fundamental in helping shape Karolina’s career as a natural skincare professional. She not only learned about skin health and how to create a vast range of high-performance products, but also about the value of business and marketing to a beauty entrepreneur. She says that the Formula Botanica student community and tutors were very supportive, and helped her overcome challenges and stay motivated as they shared their real-life experiences. “Formula Botanica is the best place to start and grow if you’re passionate about natural beauty,” says Karolina.


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