Luguah Naturals

founder: Lulu Kimbio-Mbugua
course: International Organic Skincare Entrepreneur Program
Graduation year: 2021
location: Kenya
Hero product: Facial oil

Brand overview

Luguah Naturals is a Kenyan based skincare company run by a wife-husband duo, Lulu Kimbio-Mbugua and Mbugua Gitau Macharia, which specialises in body, face and spa products for young or mature people with normal, compromised or sensitive skin. Luguah Naturals provides safe, effective and natural solutions to nourish and nurture the skin. Formula Botanica provided the founder Lulu with the necessary knowledge to design and formulate high-performance products backed by amazing ingredients and formulations so Luguah can offer its customers a top-notch experience to maintain and restore natural beauty. Luguah Naturals launched in 2016 but as a result of Lulu’s expertise gained from Formula Botanica, its products have been reformulated to include suitable preservatives, antioxidants and additional high-performance botanicals/ingredients. The duo is also developing and designing more products to complete some product lines. With the rebranding and relaunching, together with greater expertise gained from Formula Botanica’s courses, Lulu says “it feels like a brand-new start”.

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