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LYOS_Founders

LYOS – Love Your Own Skin

founder: Veera Brückler and Kati Partanen
course: Diploma in Organic Skincare Formulation + Advanced Diploma in Organic Cosmetic Science
Graduation year: 2017
location: Finland
Hero product: Moistaholic Face Mist

Brand overview

LYOS is a skincare brand that transforms skincare routines into vibrant celebrations. Founded by INCI experts Kati and Veera, also known as the founders of Twistbe, LYOS offers a bubbling skincare line that provides a skincare high that people can’t get enough of. Each product is formulated to be a playful treat for the skin. The owners are proud to say that using LYOS is like sipping on a refreshing botanical cocktail—leaving the skin radiant and revitalised. The brand encourages a shift from dull, lifeless skin to embracing elegance and sparkle. LYOS promises to transform every application into a celebration, infusing the skin with a lasting peachy glow. Their mission is to help individuals love their own skin, crafting products that make people feel not just fantastic but downright delicious.

Kati and Veera’s results-driven mindset focuses on utilising only the most effective ingredients. As skincare specialists, they are dedicated to providing the best for the skin without relying on unnecessary fillers. This commitment led to the creation of LYOS, a brand that prioritises maximum skin benefits with pure, efficient formulations.

“Formula Botanica gave us the fundamentals to create a truly distinguished and unique brand that is all about providing the best possible results for the customer,” they say. “At Formula Botanica, we learned to select ingredients and formulate products that have maximum skin benefits and zero nasties. We learned how the skin works and what it truly needs from its biology’s perspective.”

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