Twistbe

founder: Veera Brückler
course: Diploma in Organic Skincare Formulation + Advanced Diploma in Organic Cosmetic Science
Graduation year: 2017
location: Finland
Hero product: Twistbe is an online store where they do the INCI-reading on behalf of the customer

Brand overview

Twistbe is a comprehensive skin care shop, spa, online store and skin care coaching provider centrally located in the heart of Helsinki. The brand was founded by our student Veera Brückler and her friend Kati Partanen. With their expertise, personalised services and wide product range, they can approach skin problems in a variety of ways and guarantee their customers long-lasting and visible results in their skin care. Their product range covers everything for the well-being of your skin. Twistbe has carefully curated its range based on their knowledge of skin biology, raw materials in cosmetics, and nutritional sciences; they know what your skin needs from a biological point of view and which ingredients meet those needs. They have made it their business to know what holistic skin care is and what you should pay for these products.

At Formula Botanica, Veera learned a lot of important information regarding ingredients and skin biology, for example, which helped validate her business idea.

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