Naughty Alchemist

founder: Stella Nisreen Kanaan
course: International Organic Skincare Entrepreneur Program
Graduation year: 2022
location: Denmark
Hero product: Moonlight Renewing Serum

Brand overview

Naughty Alchemist is a skincare and lifestyle company based in Copenhagen, Denmark. All its products are handcrafted in an open apothecary laboratory, the first of its kind in Scandinavia, using natural, plant-based and certified organic ingredients. The lab is located inside Beauty Avenue, a salon and spa that has been a pioneer in green beauty products and treatments. Both companies are the creation of Stella Nisreen Kanaan, who is the Naughty Alchemist skincare formulator, or Alchemist in Chief.

Stella credits Formula Botanica for giving her the education and a sound foundation in formulating cosmetics and the confidence to start her pioneering beauty business.


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