Belief Botanicals

founder: Charlotte Moss
course: Diploma in Organic Skincare Formulation
Graduation year: 2021
location: United Kingdom
Hero product: Trio of silk-to-milk cleansing gels

Brand overview

Belief Botanicals is an emerging, earth-loving skincare brand based in the UK but with a South African twist. Their starter products include a trio of silk-to-milk cleansing gels, all of which are gentle, nourishing and encourage a simple routine. Belief Botanicals believes in celebrating nature. Charlotte Moss, the founder, wants to showcase colour, texture and scent with her range, which is guided by the belief that “if we fall in love with the beauty of the planet, we will naturally want to protect it.”

Charlotte learned to formulate completely from scratch through her Formula Botanica course. She started her studies as a complete beginner. As well as learning to make beautiful products, she also learned how to make sure her products were safe, stable, and legal to sell in the UK, as well as learning lots about branding and packaging. It was the perfect overall package for her to gain the skills and confidence needed to launch her first products.


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