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Formula Botanica Graduate - Helen Dao

Be Fraîche

founder: Helen Dao
course: International Organic Skincare Entrepreneur Program + Certificate in Cosmetic Stability Testing
Graduation year: 2016
Launch year: 2014
location: Australia
Hero product: The Tea Cleanser

Brand overview

Be Fraîche is an Australian-owned and made all-natural skincare company that creates natural, sensory and active skincare for belles and beaux who love smooth, healthy and balanced skin. Run by Formula Botanica graduate Helen Dao, the products at Be Fraîche are formulated by fusing together the most powerful Asian and Western ingredients and French aromas. Helen mills and sterilises her own Adzuki bean powder to ensure its purity and freshness and carefully selects the high-quality essential oils to create products that not only smell great but also are effective.

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