Anokha
founder: Nina Naidu
course: Diploma in Organic Skincare Formulation
Graduation year: 2018
location: United States
Hero product: Lotus & Lychee Facial Creme
Brand overview
Established in 2008 by board-certified plastic surgeon Nina S. Naidu, MD FACS, Anokha was created in response to multiple requests by her patients for clinical-grade skincare without potentially harmful ingredients. The result was the discovery of a range of natural actives backed by robust data on safety and efficacy. These extraordinary botanicals have been incorporated into elevated and luxurious products for the face and body in a range that is now available online and at very select retailers. After learning to formulate with Formula Botanica, Dr. Naidu decided to bring her brand’s manufacturing in-house to maintain the highest level of quality possible.
Nina initially enrolled to be able to have technical conversations with her manufacturer, but once she learned how to formulate she was able to bring the entire process in-house.
